| CLIENT: | Fit For Free |
| PRODUCTION COMPANY: | iamerika |
| DIRECTOR: | Nina Aaldering |
| EXECUTIVE PRODUCER: | Erika Vocking |
| AGENCY: | Het PR Bureau |
| CREATIVES: | Ruben Cusell / Bjorn Diemer/ Huib Maaskant |
| AGENCY PRODUCER: | Erika Vocking |
| CAMPAIGN: | 2 x TVC/ RADIO/ PRINT/ ONLINE |
| ABOUT: | Together with Het PR Bureau we searched the best creative and efficient way to produce Fit For Free's newest campaign. So we searched and invited directors matching the concept and script. It was delightfull to get the nergy of frelance director Nina Aaldering on board. The agency, client and the production team all added to the production value of this campaign. We actually asked Fit For Free to update and renovate a complete gymlocation to meet our high standards. And so they did, and how! In only one week the whole gym was literally turned upside down under guidence of our art department. It was an intense but rewarding collaboration. Iamerika was agency producer, account and production company all in one. |