SNACK A JACKS - PROEVEN (Taste it!)
- TV & ONLINE campaign (nominated ADCN)
Klik op de video
| CLIENT: | Snack a Jacks |
| PRODUCTION COMPANY: | First On Mars |
| DIRECTOR: | Herman Poppelaars |
| EXECUTIVE PRODUCER: | Erika Vocking |
| AGENCY: | Being There |
| CREATIVES: | Pieter Scheltema & Wilbert Leering |
| AGENCY PRODUCER: | Erika Vocking |
| CAMPAIGN: | 2x TVC, Website en Social Media |
| ABOUT: | Last year 'Snack a Jacks' started the 'Why don't you try it!-campaign' including the challenge:”Hey, there are at least 5 different tasting Snack a Jacks, which one to choose?”. With so much variation it's a hard choice for many. In two separate TV commercials we view two different, very specific groups on a testing panel, coming up with the test results for 'their' type of people. For anyone watching and not recognizing themselves in the distinct test panels, there's a possibility to find out which panel you belong to on a special Facebook page. By becoming a test person yourself. (Agency producer, Executive producer) |